2021- 2022
Florida Department of Education
Curriculum Framework 

Program Title:	Graphics Technology
Career Cluster:	Arts, A/V Technology and Communications

AS	
CIP Number	1611080300	
Program Type	College Credit	
Standard Length	64 credit hours	
CTSO	SkillsUSA	
SOC Codes (all applicable) 	27-1024 – Graphic Designers	
CTE Program Resources 	http://www.fldoe.org/academics/career-adult-edu/career-tech-edu/program-resources.stml	

Purpose

This program offers a sequence of courses that provides coherent and rigorous content aligned with challenging academic standards and the relevant technical knowledge and skills needed to prepare for further education and such careers as Broadcast Designer, Production Artist, Illustrator, Publication Designer, Graphic Designer, Production Manager, Presentation Specialist, User Interface Designer, User Experience Designer, Information Architect, or Web Designer in the Arts, A/V Technology and Communications career cluster; provides technical skill proficiency; includes competency-based applied learning that contributes to academic knowledge, higher-order reasoning and problem-solving skills, work attitudes, general employability skills, technical skills, and occupation-specific skills, and knowledge of all aspects of the Arts, A/V Technology and Communications career cluster. 

The content includes, but is not limited to, communication skills, team skills, human relations and employability skills, safe and efficient work practices, illustration, front-end web development, concept formulation, design, drawing, design display/exhibit, layout, production skills, printing processes, use of industry tools and equipment, use and care of materials, use of current industry standards/practices/techniques, typography, photographic procedures, color theories, marketing/advertising concepts, TV graphics, web design, user interface design, information architecture, electronic content, and portfolio development.

Programs may include specialization in animation, interactive/multimedia design, graphic arts, graphic design, web design, user interface design, information architecture, environmental graphics, motion graphics, or 3-D design. 

Additional Information relevant to this Career and Technical Education (CTE) program is provided at the end of this document.

Program Structure

This program is a planned sequence of instruction consisting of 64 credit hours.

Standards

After successfully completing this program, the student will be able to perform the following:

01.0	Demonstrate effective interpersonal communication skills.
02.0	Demonstrate the ability to collaborate with others.
03.0	Demonstrate safe and efficient work practices.
04.0	Create raster-based and vector-based visual solutions.
05.0	Formulate concepts/theories.
06.0	Apply design and color theories.
07.0	Demonstrate drawing techniques.
08.0	Demonstrate technical and creative uses of typography.
09.0	Create advertising design solutions.
10.0	Demonstrate production skills in web and print design.
11.0	Interpret printing processes.
12.0	Demonstrate knowledge of current industry standards, practices, and techniques.
13.0	Apply marketing/advertising principles for effective visual communication.
14.0	Demonstrate industry-level presentation techniques.
15.0	Utilize computer hardware, software, networks and peripherals for the production of electronic content.
16.0	Create electronic interfaces.
17.0	Demonstrate appropriate math skills.
18.0	Demonstrate appropriate understanding of basic science and logic.
19.0	Demonstrate employability skills.
20.0	Demonstrate an understanding of entrepreneurship.
21.0	Demonstrate appropriate usage of electronic media for self-promotion.

2021- 2022
Florida Department of Education
Student Performance Standards

Program Title:	Graphics Technology
CIP Numbers:	1611080300
Program Length:	64 credit hours
SOC Code(s):	27-1024

Refer to Rule 6A-14.030 (4), F.A.C., for the minimum amount of general education coursework required in the Associate of Science (AS) degree.  At the completion of this program, the student will be able to:	
01.0	Demonstrate effective interpersonal communication skills. The student will be able to:	
01.01	Read and interpret written and oral instructions.	
01.02	Prepare written correspondence.	
01.03	Demonstrate effective oral communication and presentation skills.	
01.04	Present work to an audience.	
02.0	Demonstrate the ability to collaborate with others. The student will be able to:	
02.01	Demonstrate project management abilities.	
02.02	Demonstrate the ability to work as part of a team.	
03.0	Demonstrate safe and efficient work practices. The student will be able to:	
03.01	Follow industry rules, safety procedures and policies.	
03.02	Demonstrate proper handling and use of toxic materials.	
03.03	Demonstrate awareness of appropriate ergonomics.	
03.04	Demonstrate proper care of equipment.	
03.05	Perform typical workplace tasks in a timely manner.	
04.0	Create raster-based and vector-based visual solutions. The student will be able to:	
04.01	Demonstrate versatile styles and techniques to solve visual problems.	
04.02	Demonstrate knowledge of methods and materials.	
04.03	Recognize and recommend appropriate raster-based and vector-based styles and techniques.	
04.04	Apply design fundamentals to raster-based and vector-based solutions to effectively achieve a visual communication goal.	
04.05	Execute raster and vector solutions in accordance with industry technical requirements for print and/or digital formats.	
05.0	Formulate concepts/theories. The student will be able to:	
05.01	Solve problems by selecting the appropriate styles or techniques.	
05.02	Display creative talent and ingenuity.	
05.03	Apply principles of design.	
05.04	Demonstrate the design process.	
06.0	Apply design and color theories. The student will be able to:	
06.01	Create a design utilizing the appropriate technical color application for the intended output.	
06.02	Create mockups, dummies, and comprehensive layouts in a variety of formats.	
06.03	Evaluate the use of design principles for a variety of graphic design applications.	
06.04	Select and apply appropriate design principles for effective visual communication.	
06.05	Apply knowledge of color theory to design solutions.	
06.06	Develop solutions for interactive media that demonstrate awareness of the user experience.	
07.0	Demonstrate drawing techniques. The student will be able to:	
07.01	Draw three-dimensional shapes.	
07.02	Draw still life.	
07.03	Draw figures.	
07.04	Demonstrate the use of perspective.	
07.05	Identify artwork and artists of historical significance.	
08.0	Demonstrate technical and creative uses of typography. The student will be able to: 	
08.01	Develop and demonstrate appropriate use of type styles and letter forms.	
08.02	Demonstrate application of typographical specifications.	
08.03	Apply type construction design.	
08.04	Apply correct lettering and line spacing for typesetting.	
08.05	Develop a working knowledge of type spacing.	
08.06	Demonstrate the principles of typography in a design project.	
08.07	Utilize a desktop computer and industry standard software for type production.	
08.08	Develop and properly utilize a typographic grid.	
09.0	Create advertising design solutions. The student will be able to:	
09.01	Identify advertising needs and develop appropriate solutions. 	
09.02	Produce comprehensive layouts for advertising in a variety of print, packaging, outdoor, and electronic formats.	
10.0	Demonstrate production skills in web and print design. The student will be able to:	
10.01	Size photographs and illustrations.	
10.02	Demonstrate correct preparation of electronic files for various printed and electronic outputs.	
10.03	Utilize appropriate industry-standard software to execute design solutions.	
11.0	Interpret printing processes. The student will be able to:	
11.01	Determine methods of printing; include specialized printing methods.	
11.02	Select appropriate substrates and inks for projects.	
11.03	Explain color separation processes.	
11.04	Identify and specify half-tone and line negatives.	
11.05	Interpret signature and imposition procedures.	
11.06	Analyze and identify methods of proofing.	
11.07	Explain basic print processes. 	
11.08	Understand how various printing processes require different electronic pre-press techniques.	
12.0	Demonstrate knowledge of current industry standards, practices, and techniques. The student will be able to:	
12.01	Explain copyright procedures.	
12.02	Use industry terminology.	
12.03	Identify industry practices and procedures.	
12.04	Explain the importance of meeting deadlines.	
12.05	Acquire and utilize up-to-date in-field technology.	
12.06	Learn how to cope with stress.	
12.07	Demonstrate the ability to adjust to work conditions.	
12.08	Understand the importance of the efficient and timely execution of processes.	
12.09	Apply usability and accessibility standards to digital content.	
13.0	Apply marketing/advertising principles for effective visual communication. The student will be able to:	
13.01	Apply marketing/advertising principles.	
13.02	Identify customer needs.	
13.03	Identify the target audience.	
13.04	Develop solutions that demonstrate cost-awareness.	
13.05	Analyze marketing potential.	
13.06	Recognize the appropriate use of specialty services (supplies, specialties).	
13.07	Identify the client’s marketing objective(s). 	
13.08	Identify the client’s advertising objective(s).	
13.09	Understand an advertising agency’s structure and procedures.	
13.10	Develop visual solutions that focus on the communication goals of the client and/or target audience.	
14.0	Demonstrate industry-level presentation techniques. The student will be able to:	
14.01	Demonstrate mounting and matting procedures.	
14.02	Demonstrate industry presentation procedures and techniques.	
14.03	Prepare an industry-level professional portfolio appropriate for the type of work created.	
14.04	Prepare print-based and electronic presentations appropriate to the output of the work.	
14.05	Prepare industry-level self-promotion materials.	
15.0	Utilize computer hardware, software, networks, and peripherals for the production of electronic content. The student will be able to:	
15.01	Demonstrate an understanding of platforms, operating systems, coding languages, hardware, software, peripherals, network issues, and compatibility.	
15.02	Demonstrate knowledge of industry-standard front-end coding languages.	
15.03	Select and apply the appropriate coding language(s) to execute electronically published design solutions.	
15.04	Develop electronic content with cross-browser capability.	
15.05	Implement solutions with regard to search engine optimization (SEO).	
16.0	Create electronic interfaces. The student will be able to:	
16.01	Create vector-based or raster-based layouts that appropriately translate to a variety of electronic formats.	
16.02	Create interactive content for websites.	
16.03	Utilize industry-related software and coding languages to build electronic content.	
16.04	Apply information architecture, user interface, and user experience principles to create visual solutions for electronic formats.	
17.0	Demonstrate appropriate math skills. The student will be able to:	
17.01	Measure using millimeters, centimeters, feet, inches, points, picas, pixels, and ems.	
17.02	Add, subtract, multiply and divide using fractions, decimals, and whole numbers.	
17.03	Determine the correct purchase price, to include sales tax, for a materials list containing a minimum of six items.	
17.04	Understand and demonstrate the ability to compute federal, state and local taxes. 	
17.05	Convert fractions to decimals.	
17.06	Understand and apply ratio concepts to work that must be translated into multiple formats/sizes.	
17.07	Establish x and y positions.	
17.08	Solve geometric problems for three-dimensional (3D) work.	
17.09	Apply a basic understanding of percentages for scaling artwork and executing layouts for responsive electronic content.	
18.0	Demonstrate appropriate understanding of basic science and logic. The student will be able to:	
18.01	Understand the effects of temperature extremes, chemical reactions, and moisture content on industry-related materials.	
18.02	Draw conclusions or make inferences from data.	
18.03	Identify health-related problems that may result from exposure to work related chemicals and hazardous materials, and know the proper precautions required for handling such materials.	
18.04	Apply basic programming concepts for front-end web development.	
18.05	Demonstrate knowledge of the operators, variables, data types, objects, properties, and methods.	
18.06	Demonstrate familiarity with control structures (e.g., objects, functions, conditional statements, arrays, loops, expressions) for front-end web development.	
18.07	Understand forms and regular expression validation and data submission for front-end web development.	
18.08	Demonstrate knowledge of how to apply logical operators and conditional statements (if/then, if/else) for front-end web development.	
18.09	Demonstrate a basic ability to measure the effectiveness of solutions and outcomes.	
19.0	Demonstrate employability skills. The student will be able to:	
19.01	Create a résumé.	
19.02	Conduct a job search.	
19.03	Secure information about a job.	
19.04	Identify documents that may be required when applying for a job interview.	
19.05	Complete a job application form correctly.	
19.06	Demonstrate competence in job interview techniques.	
19.07	Identify or demonstrate appropriate responses to criticism from an employer, supervisor, coworkers, and customers.	
19.08	Identify acceptable work habits.	
19.09	Demonstrate knowledge of how to make appropriate job changes.	
19.10	Demonstrate acceptable employee health habits.	
19.11	Demonstrate knowledge of the Federal Hazard Communication regulation (29 CFR 1910.1200).	
19.12	Produce and present a finished portfolio.	
19.13	Understand and demonstrate self-promotion skills.	
19.14	Effectively use electronic media to promote and control self-branding.	
20.0	Demonstrate an understanding of entrepreneurship. The student will be able to:	
20.01	Define entrepreneurship.	
20.02	Describe the importance of entrepreneurship to the American economy.	
20.03	List the advantages and disadvantages of business ownership.	
20.04	Identify the risks involved in ownership of a business.	
20.05	Identify the necessary personal characteristics of a successful entrepreneur.	
20.06	Identify the business skills needed to operate a small business efficiently and effectively.	
20.07	Understand the challenges associated with a sole proprietorship.	
21.0	Demonstration appropriate usage of electronic media for self-promotion. The student will be able to:	
21.01	Demonstrate knowledge of and the ability to use electronic media.	
21.02	Identify the technological uses of various forms of electronic media.	
21.03	Utilize technology for various forms of electronic media.	
21.04	Update posts and use Internet resources for sharing work and self-promotion.	

Additional Information

Laboratory Activities

Laboratory investigations that include scientific inquiry, research, measurement, problem solving, emerging technologies, tools and equipment, as well as, experimental, quality, and safety procedures are an integral part of this career and technical program/course. Laboratory investigations benefit all students by developing an understanding of the complexity and ambiguity of empirical work, as well as the skills required to manage, operate, calibrate and troubleshoot equipment/tools used to make observations. Students understand measurement error; and have the skills to aggregate, interpret, and present the resulting data. Equipment and supplies should be provided to enhance hands-on experiences for students.

Career and Technical Student Organization (CTSO)

SkillsUSA is the intercurricular career and technical student organization(s) providing leadership training and reinforcing specific career and technical skills. Career and Technical Student Organizations provide activities for students as an integral part of the instruction offered.  

Accommodations

Federal and state legislation requires the provision of accommodations for students with disabilities to meet individual needs and ensure equal access. Postsecondary students with disabilities must self-identify, present documentation, request accommodations if needed, and develop a plan with their counselor and/or instructors. Accommodations received in postsecondary education may differ from those received in secondary education. Accommodations change the way the student is instructed. Students with disabilities may need accommodations in such areas as instructional methods and materials, assignments and assessments, time demands and schedules, learning environment, assistive technology and special communication systems. Documentation of the accommodations requested and provided should be maintained in a confidential file.

Certificate Programs

A College Credit Certificate consists of a program of instruction of less than sixty (60) credits of college-level courses, which is part of an AS or AAS degree program and prepares students for entry into employment (Rule 6A-14.030, F.A.C.).  This AS degree program includes the following College Credit Certificates:

Graphic Design Support (0611080302) – 15 credit hours
Interactive Media Support (0611080305) – 15 credit hours
Graphic Design Production (0611080303) – 24 credit hours
Interactive Media Production (0611080304) – 24 credit hours

Standards for the above certificate programs are contained in separate curriculum frameworks.

Additional Resources
For additional information regarding articulation agreements, Bright Futures Scholarships, Fine Arts/Practical Arts Credit and Equivalent Mathematics and Equally Rigorous Science Courses please refer to:
http://www.fldoe.org/academics/career-adult-edu/career-tech-edu/program-resources.stml